MS Data Science | Marketing

Master of Science 2024 through2025

Data Science

About the Program

Marketing Concentration

Curriculum Requirements

Introductory Courses

No Introductory Course may be substituted for any other course at any level.

Introductory courses may be waived for any of the following conditions based on faculty review:

  • The student has the appropriate course work to satisfy an Introductory Course based on an official transcript review by faculty and successful grades, typically B or better.
  • The student has appropriate and verified professional experience to satisfy an Introductory Course which is demonstrated through successful completion of a GAE exam.
  • If a Graduate Assessment Examination (GAE) is available for the Introductory Courses, upon successfully completion of a GAE, a waiver will be issued.
  • Plan accordingly prior to start of the term, faculty reviews for possible course waivers can take a few weeks. For newly admitted students, possible course waivers will not be initiated until an Intent to Enroll form has been submitted.
  • CSC 401
  • CSC 412
  • IT 403

Foundation Courses

  • DSC 423
  • DSC 430
  • DSC 441
  • DSC 450

Select one (1) of the following applied analytics courses:

  • DSC 424
  • DSC 465

Advanced Courses

  • MKT 555
  • MKT 530
  • MKT 534

Select four (4) Credit Hours from the following list:

  • MKT 529
  • MKT 595
  • MKT 798

Some advanced courses may not be offered online. Students may consult with their faculty advisor to determine suitable course substitutions.

Elective Courses

Students must take eight (8) Credit Hours of graduate level elective courses in the areas of statistical modeling, data mining or database technologies. Elective courses must be selected from the following list:

  • CMNS 549
  • CSC 452
  • CSC 468
  • CSC 481
  • CSC 482
  • CSC 484
  • CSC 521
  • CSC 528
  • CSC 543
  • CSC 555
  • CSC 575
  • CSC 576
  • CSC 578
  • CSC 580
  • CSC 583
  • CSC 594
  • CSC 598
  • DSC 425
  • DSC 433
  • DSC 465
  • DSC 478
  • DSC 480
  • DSC 484
  • DSC 510
  • GEO 441
  • GEO 442
  • GPH 565
  • HCI 512
  • IPD 451
  • IS 478
  • IS 549
  • IS 550
  • IS 574

Capstone Options

Four (4) Credit Hours are required for the capstone requirement. Students have the option of completing a real world Data Analytics Project, or completing the Data Science Capstone course, or participating in a Data Analytics Internship or completing a Master's Thesis to fulfill their Capstone requirement.

Data Analytics Project

The real data analytics project is for students who are interested in working in a small team on a research project under the supervision of a CDM faculty. A list of available projects is published on the DAMPA Center website (http:// dampa.cdm.depaul.edu). Students who are interested in proposing their own data analytics project are encouraged to contact a CDM faculty member teaching analytics courses as soon as possible. Students must enroll in CSC 695 for a total of 4 credit hours taken in two consecutive quarters (2 credit hours for 2 quarters) to satisfy the capstone requirement. The faculty who supervises the project will initiate enrollment in the CSC 695course.     

Data Science Capstone course

DSC 672 course offers the opportunity of working on an analytics project in a more structured class format. Students enrolled in the courses will be working in teams on a data analytics project under the supervision of the course instructor.     

Analytics Internship

An internship offers students the opportunity to integrate their academic experience with on-the-job training in an analytics related field. Students must enroll in CSC 697 for 4 credit hours to satisfy the practicum requirement. These are the steps: i. Secure an internship with focus in analytics.     

  • Secure an internship with focus in analytics.
  • International Students must obtain the appropriate practical training form and meet with an advisor in the CDM Academic Center for approval (http://oiss.depaul.edu/Requests/Forms/index.asp (http://oiss.depaul.edu/Requests/Forms/)).
  • Login to MyCDM and click the “MyInternships” link on the left to start the course enrollment process.
Master's Thesis

A student who has made an original contribution to the area (typically, through work done by CSC 695) may choose to complete a Master's Thesis. The student and the student's research advisor should form a Master's Thesis Committee of 3 faculty. The student will need to submit to the committee a thesis detailing the results of the research project. After a public defense, the committee will decide whether to accept the thesis. In that case, the student will be allowed to register for the 0 credit hour course CSC 698 and the transcript will show the thesis title as the course topic.
     



Degree Requirements

Students in this degree program must meet the following requirements:

  • Complete a minimum of 48 graduate credit hours in addition to any required introductory courses of the designated degree program.
  • Complete all graduate courses and requirements listed in the designated degree program.
  • Earn a grade of C- or better in all courses of the designated program.
  • Maintain a cumulative GPA of 2.5 or higher.
  • Students pursuing a second (or more) graduate degree may not double count or retake any course that applied toward the completion of a prior graduate degree. If a required course in the second degree was already completed and applied toward a previous degree, the student must meet with a faculty advisor to discuss a new course to be completed and substituted in the new degree. This rule also applies to cross-listed courses, which are considered to be the same course but offered under different subjects.
  • Students pursuing a second master's degree must complete a minimum of 48 graduate credit hours beyond their first designated degree program in addition to any required introductory courses in their second designated degree program.

Students with a GPA of 3.9 or higher will graduate with distinction.

For DePaul's policy on repeat graduate courses and a complete list of academic policies see the DePaul Graduate Handbook in the Course Catalog.